How To Market Yourself As A Job Seeker ‒ The Inside Scoop

Jeff Altman
8 min readJun 28, 2022

By Jeff Altman, The Big Game Hunter

“All our dreams can come true if we have the courage to pursue them.” ‒ Walt Disney

Looking for a new job in today’s market can be challenging, especially if you’re not actively networking or have any connections within your field. You might feel like there are no opportunities out there for you and begin to stress. If you’re one of the many people hunting for a new job or gig, it’s time to get proactive about finding that perfect role. Market yourself as a job seeker and increase your visibility in order to land a job sooner rather than later!

Know Where You Want to Work

If you were driving from Chicago without a map, GPS, directions, or ideas, how would you know if you arrived at your destination? Some of you may say, “Since I don’t know where the destination is, wherever I arrive is correct!” That is true, but when it is your career at stake when it is the remainder of your work life and you have no idea where you want to progress to, you will run into too many breakdowns along the road to be comfortable.

Start off by knowing where you want to work next. Take some time to really consider which industries and companies you want to be a part of. Will this role allow you to make a difference? Will this role and firm let you utilize your strengths and skills? Where do you see yourself in five years? Are you qualified to work for this firm? What do you need to learn or know to be qualified? If you’re unsure of where you want to work or what you want to do, you’re starting at a disadvantage because you are outsourcing your thinking to an institution that has their interests at heart and not yours.

You need to make sure you’re speaking to hiring managers at companies and/or in industries that you want to be involved with. When you’re job hunting, it’s tempting to apply to every job you see online. However, this is a tactic that will get you nowhere fast and waste a lot of your time. Employers can sense when you’re applying to every role in the universe. It’s a huge red flag that shows you’re desperate for a job and no one likes desperate people in dating or in hiring.

Know Your Audience



Jeff Altman

Jeff Altman, The Big Game Hunter. Career Coach. Host of No BS Job Search Advice Radio & Join JobSearch.Community. It will help you